ABOUT US !

Style with Attitude 

UNAPOLOGETICALLY”

ABOUT US


Baddittude is a start-up Fashion brand company that provides luxury, high-end fashion apparel ,and accessories to our customers on all of their online platforms. The company will start off with luxury-casual items and will expand its product portfolio successively to eventually become a well-known brand for petite and curvy women



Baddittude  is the world’s leading fast fashion market apparel and lifestyle brand. We are known for delivering the season’s most wanted styles to millions of people worldwide, which will earned us the title of the #1 Most-Searched Fashion Brand. 

As a New York Online E-commence based company , we sell collections for,  curve, and petitie women. We are a pop culture phenomenon, reaching staggering social media followings of a lot of followers , of which includes influencesers and collaborators.

 

OUR MISSION

Our team works around-the-clock to bring you the world’s hottest styles. We forecast fashion trends before anyone else, and introduce 100+ new arrivals to our site every week! We listen to our customers and are always finding ultramodern ways to improve and deliver the most coveted styles at a moment’s notice. It’s our top priority to ensure that our BADDITTUDE community always feels confident and included. We've revolutionized the fashion industry and dominated the market with Baddittude, , and an up-and-coming BaddittudeCURVE line. We cater to anyone who has an affinity for fashion. Regardless of shape, personal style, or gender, we’re here to fit everyone.

 

"OTHER BRANDS JUST WANT TO SELL, BUT BADDITTUDE WANTS TO SERVE A PURPOSE ..."

 

THE BADDITTUDE STORY

Founded in 2020, Baddittude has been privately owned and operated by CEO Franchesca Nieves. With an eye for fashion , Franchesca was able to identify a missing part of the women’s apparel market by bringing sexy clubwear and jeans for women to the forefront of the affordable fashion industry. Franchesca said, “We’ve revolutionized fashion by making our customers part of the conversation from concept to delivery. We stay ahead of the fashion curve and the competition by engaging with our community every day to ensure we deliver what they need as fast as possible.” She pioneered using Instagram as a platform to connect and relate to customers in a way that had never been done before. Through these first accomplishments, the success of Baddittude was born.

In 2020, Franchesca launched the brand’s online store, which has become its major identifiable presence and primary source for shoppers worldwide. Collections have and still cater to a diverse range of body types, many of which are ignored by retailers that offer limited size options and silhouettes. Over the last decade, Baddittude has become a household name, with many  followers across all social media platforms. Today, Baddittude continues to provide elevated styles at affordable prices with a dedicated social media following to match.

"WE STAY AHEAD OF THE FASHION CURVE AND THE COMPETITION BY ENGAGING WITH OUR COMMUNITY EVERY DAY…"

Baddittude